Lesson 15: Use visuals and stories to hold attention

Hooks get sold by the hundred, but Tianyu has found that a distinctive image or video does more to stop the scroll. Once you have someone’s attention, the depth of your content is what keeps them. That is why he builds stories into even his technical tutorials, so they read as interesting rather than dry.

You will hear how his team produced a large content project on AI use cases for architects in about a month instead of six, with the research, voice notes and ideas still done by people. His point is that slop comes from lazy automation, not from AI itself. The surest way to work with the algorithm is to be more human.

Reflection Activity / Action Item: Choose one idea you want to share. Pair it with a visual, such as a photo, diagram or short clip, that shows something the words alone cannot.